Road safety

Panoramic view of a major metropolitan city at early dawn with several highways converging into one.

The path to safer roads starts here.

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Applications Dedicated to Safety

Traffic Signs

Whether it’s retroreflective sign sheeting for road signs, guide signs or delineation devices, 3M sign sheeting meets the requirements of today’s complex and demanding traffic environment.
Digital Traffic Sign Printing

Our digital sign printing solutions give you quick, on-demand prints for custom traffic signs backed by our finest 3M™ MCS™ Warranty.
Road Markings

For superior retroreflectivity in both dry and wet conditions, we combined durable beads with multiple refractive index beads for pavement-marking products that provide excellent visibility to drivers.
Temporary Traffic Control

Provide enhanced visibility and improved safety for temporary traffic control in construction work zones with 3M’s full line of high-performance materials.
Solutions for Urban Safety

Cities are growing faster than ever and new modes of transportation are here, posing safety and mobility challenges to cities.
Vehicle Safety Markings

Increase visibility at night—helping give motorists the visual cues they need to improve safety.

A video still of a person applying red and white conspicuity tape to a truck.

See how 3M traffic solutions can help protect our roads.

Featured Road Safety Products

3M™ Diamond Grade™ Brand

With nearly twice the reflectivity of lower-grade signage material, 3M™ Diamond Grade™ Sheeting helps create more visible signs, and more visible signs can cut night-time accidents by up to 46%.¹
Wet reflective pavement markings

Help protect drivers with durable pavement markings that provide excellent true colour retrorefletivity, even on wet roads at night.
Vehicle registration and licence plate solutions

Learn how our complete end-to-end vehicle registration solutions provide fast, effective identification of vehicles, safeguard against counterfeit, and help make law enforcement's job easier.

Resources for Road Safety

Sutton Road Marking: addressing low visibility on British Columbia’s highways.

Here’s how Sutton Road Marking addressed low visibility conditions on highways in British Columbia.
Traffic sign production: 5 benefits of digital printing.

Hewlett-Packard shares five ways digital printing can help improve traffic sign production.
University of Alberta study: how to increase road work zone safety.

A University of Alberta study found interventions and temporary road signs that can make work zones safer.
407 ETR paves the way for smarter, safer roads.

Discover how 3M is helping 407 ETR prepare for autonomous vehicles with Advanced Driver Assistance Systems and reflective pavement markings technology.

Products for Road Safety

Browse Product Categories

3M offers a variety of products for road safety and roadway applications. Visit our catalog pages to explore by product category.

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References

Schell, T., Yekhshatyan, L., Daiker, R., Konz, J., Effect of Luminance on Information Acquisition Time and Accuracy from Traffic Signs. Paper accepted for presentation and publication, Transportation Research Record, Journal of the Transportation Research Board, 2008.